A Brand Monitor Alert is triggered when we discover a new domain containing a keyword. This keyword can be your trademark, brand name, product name or any keyword string. It is the solution to detect potential infringements against your trademarks.
A DNS Alert is triggered when an IP address (A or AAAA record), mail server (MX) or name server (NS) record of your domain is added, changed or removed. It is the solution to detect hijacking or misconfiguration of your domain.